Standards
Lead quality standard
Every moving inquiry must pass seven tests before it can reach a moving company: reachable, on a route we serve, a move we cover, sent by the person moving, consented, recent and unique. Valid inquiries are graded A, B or C by how complete and ready they are. Anything else is rejected and never sent.
Where this stands today. Matching with moving companies is still being built, and no moving company is signed up yet. So no inquiry is graded or sent to a company today. We publish the standard now because it should exist before the volume does.
What makes an inquiry valid?
All seven tests must pass. If any one fails, the inquiry is rejected.
- Reachable. A working email, or a phone number where the person agreed to be called. At least one must be real.
- On a route we serve. Zip codes a participating company told us it covers. Not a nearby one we hope it will drive to.
- A move we cover. One of the eight moving services. A request for something else is not a moving lead.
- Sent by the person moving. They filled in the form themselves, after finding us on their own. No bought lists, no shared sign-ups, no resale.
- Consented. Clear agreement that details may be passed on. Agreeing to calls is separate, optional and recorded separately.
- Recent. Sent on promptly. An inquiry that sits for days stops being a lead and becomes an apology.
- Unique. Not a copy of an inquiry already delivered for the same person and the same move.
How will inquiries be graded?
By how complete and ready they are, never by how much the person might spend. A four-bedroom interstate move from someone still deciding is a C. A one-bedroom local move from someone whose lease ends on the 31st is an A. The grade describes the inquiry, not the person.
- A Complete and ready A person we can reach, a route we can serve, a move we cover, a timeframe, and enough detail for a company to prepare before calling. Consent given clearly.
- B Ready, with a gap Reachable and on a route we serve, but one useful field is thin, such as no description or a timeframe of "researching". Still a real person with a real move. The call just starts further back.
- C Still researching A real person some way from hiring. Useful to a company that works a longer pipeline, and a poor fit for one that wants work this week. Graded so it goes to the right place.
- R Rejected, never sent Fails one of the tests below. Never passed to a company and never counted as delivered.
What is never sent to a company?
- Fake, test or nonsense contact details.
- A copy of an inquiry already delivered for the same move.
- Outside every route we can send to.
- A move type no participating company offers.
- A person who did not consent, or who withdrew consent first.
- A sales pitch: someone selling to us, not asking for help.
- Anything we have reason to believe is not a real person planning a move.
Rejected inquiries are not delivered and not counted as delivered. If someone sends something real that we cannot place, usually because no company covers their route yet, we tell them plainly. We do not leave them waiting for a call that is not coming.
What will a delivered inquiry contain?
- The route. Origin and destination zip codes, and the property size.
- The move. The service requested and the timing the person chose.
- In their words. Their own description of access at both ends, where they gave one.
- How to reach them. Name and email, and a phone number only where they agreed to calls.
- Where it came from. The page the inquiry came from, and how they said they found us.
- The grade. Stated on the inquiry. A company should never have to guess what it got.
Still to be decided. What earns a credit, how a company raises a dispute, and the time limit for doing so are business terms that are not set yet.
They are listed as open on the page for moving companies rather than invented here. A refund policy written before there is a price is not a policy.
What do we ask of moving companies in return?
Grading only works if the other side holds up too. We will ask partners to contact the inquiries they accept, and to do it promptly.
We will ask them to tell us when an inquiry was wrong, so the standard can be fixed.
And we will ask them not to treat a C-grade inquiry as a bad lead when it was labeled correctly.
How HyreMover works covers what happens to a person's details. How we vet moving companies covers the other direction, and the privacy policy explains what is stored and for how long. Companies can read how moving leads work.